San Francisco, Calif. (Gawkwire.com) Marin Software, provider of the leading enterprise-class paid search management application for advertisers and agencies, and Search Marketing Expo (SMX West), today announced that over 1,100 search marketers have already entered the Biggest Search Geek Contest.
The SMX Biggest Search Geek Contest is open to anyone with the mettle to answer 20 tough questions about the ins-and-outs of search marketing. Contest questions have proven to be challenging, with the top score to date being 71.25%.
The winner will receive a free trip for two people to SMX West in Santa Clara, California, February 10-12, 2009. The prize includes round-trip airfare, hotel accommodations, and passes to SMX West 2009 for the winner and a travel companion. The winner will also receive an award on stage from Danny Sullivan, and will gain nationwide recognition as the Biggest Search Geek.
The winner of the SMX Biggest Search Geek Contest will be chosen based on who answers the most questions correctly in the least amount of time. Search marketing experts have until the end of January to take the timed questionnaire and the winner will be notified on the first week of February. What’s more, the top 10% of contest entrants answering the most correct questions in the shortest amount of time will each receive a "Search Geek" recognition award from Marin Software.
"Compared with other forms of advertising media including display, TV, print, radio, and direct mail, search marketing is certainly one of the more complex and intellectually challenging, but when done well it’s also among the most rewarding," said Chris Lien, chief executive officer of Marin Software. "We wanted to recognize the top experts in the SEM industry with the first-ever award for those we fondly refer to as search geeks."
"The SMX Biggest Search Geek Contest celebrates the unsung heroes of search marketing who make SEM campaigns successful for the brands and agencies they work for every day," said Danny Sullivan, SMX West program chair and Search Engine Land editor-in-chief.