(Gawkwire.com) Search Engine Strategies recently announced that Peter Morville will deliver the first keynote for SES Toronto 2010. The event will be held on June 9-11 at the Hyatt Regency Toronto, 370 King Street. Now in its 7th year, SES Toronto attracts Canada’s and U.S.’s leading search engine marketing (SEM) professionals.

Marketers can take advantage of the early-bird special registration and save up to $200 by registering by May 21. Click here to review SES Toronto rates and registration details.

Morville, president of Semantic Studios, is widely recognized as an authority on information architecture. He is the co-author of the recently published, Search Patterns: Design for Discovery, a practical guide for building effective search applications.

“I really appreciate the opportunity to speak at the SES conferences because no matter how well tuned in I think I am to the latest search trends and issues, I still pick up much food for thought at these conferences,” said Morville. “I’m particularly looking forward to SES Toronto because it’s a little tamer than the other SES shows and provides a more intimate networking environment.”

“It’ll be great to have Peter back as a keynoter and hear about the search insights he’s covered in his new book,” said Matt McGowan, Publisher and Head of U.S. for Incisive Media. “And because a lot has advanced in the search marketing arena this past year, especially in the social media, video and mobile marketing segments, we’re really looking forward to exchanging ideas with our Canadian colleagues.”

SES Toronto, which is covering such topics as pay-per-click (PPC) management, search engine optimization (SEO), social media, mobile platforms, link building, duplicate content, video optimization, site optimization and other timely SEM topics, is suitable for the full range of marketers, from beginners to advanced. The conference consists of keynotes, panels, an exhibit floor, training sessions and many networking opportunities.

Marketers are invited to submit a proposal for participating in SES Toronto. Speaker submissions close May 14. SES speaker guidelines and the form for submitting a proposal can be found on the website.

For more information about SES Toronto 2010, visit:

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