SEO Expert's New Book Unveils the Simple Secrets of SEO

Toronto, ON (Gawkwire.com) Grace Cherian has launched a new business manual entitled, "Racing to the Top: Twenty Tips to Ramp up Your Search Engine Ranking" which offers small business owners useful tips on how to optimize their Web site. The search engine optimization principles described in this handy, 14-page booklet are both easy to understand and apply. Even if business owners implement just a few of these tips, they can effectively ramp up their search engine ranking.

Annette Rolland, a graphic designer, said this about the book: "From key words to meta tags and much more, Grace Cherian provides a simple, useful search engine optimization guide."

"It was just two years ago that I first heard the term 'search engine optimization,'" Cherian said. "As a small business owner, I wanted my Web site to rank on the very first page of a Google search. But when I contacted a few search engine consultants, they wanted $3,000-$4,000 to optimize my site. I certainly didn't have that kind of money in my budget."

Grace goes on to say, "Right then, I decided that it was up to me to learn as much about the principles of search engine optimization as I could. After doing reams of research on the topic, I distilled the information into a very basic, user-friendly 14-page manual. And I learned that search engine optimization is certainly not the esoteric topic that SEO consultants would like us to believe. Anyone can learn these SEO principles and implement them."

To preview this book, "Racing to the Top: Twenty Tips to Ramp up Your Search Engine Ranking," click: Lulu.com.

Grace Cherian is a professional business writer and search engine optimization specialist who has been delivering writing projects on task, on target and on time for over ten years.