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Home | Web Design | 1&1 MYBUSINESS SITE CREATES A PROFESSIONAL WEBSITE IN MINUTES

1&1 MYBUSINESS SITE CREATES A PROFESSIONAL WEBSITE IN MINUTES

London, UK (Gawkwire.com) 1&1 Internet Ltd, the world's largest web host by known servers, today announced the launch of a remarkable new service for creating a small business website - 1&1 MyBusiness Site.  Addressing a wide range of small sized enterprises, the package greatly simplifies the creation of a website to just a few minutes without any need for IT experience.  100 sector-specific designs are available - from A for accountant to W for wine merchant.  Companies can test the new product free during which they publish their fully functioning, customised website without risk.  1&1 MyBusiness Site, £9.99/month+VAT, addresses the need for an instant, achievable web presence for the many thousands of UK small businesses still unable to present themselves online. 

1&1 MyBusiness Site comprises a powerful and innovative way for a small company to launch a website, with many specialist business sectors included.  Company information is inserted and used to create a fully assembled homepage.  Relevant images, sample texts and tailored design elements are already populated within each website template - e.g. menus for restaurants or appointment requests for hairdressers.  The content of the various pages can be edited online using any computer with a Browser and without the need for software or a web page builder.

"Before developing 1&1 MyBusiness Site, we did some very detailed market analysis", explains Oliver Mauss, CEO of 1&1 Internet.  "As a result, it was clear that a lot of traditional hosting packages are simply too complicated to fulfil the needs of a great many small business owners".

Research of 530 small businesses(1), commissioned by 1&1, found that 46 per cent are still without a company website.  Some 41 per cent of companies without a website at their disposal are interested in publishing one but are concerned that existing offers are too complicated and costly.  The most common reason for not having a website remains doubts over whether it would work for their type business (47 per cent), lack of time (16 per cent), and the cost involved (16 per cent). 

The development of 1&1 MyBusiness Site is based on the results of market research conducted across Europe and USA.   Professional design agencies were used to create individual templates for the business sectors included.  Users are able to edit the content of their homepage as easily as they could a Word document, directly from their website itself.  All data is stored in 1&1's high-security data centres, so the enterprise does not have to think about backups.

"1&1 MyBusiness Site puts an end to complex feature lists which are usually associated with web hosting products", explains Oliver Mauss. "Our research found that the endless feature lists are tiresome and confusing for a lot of business owners. That's why 1&1 decided to radically change its approach - the number of pages, the web space and the traffic are unlimited.  A small company should not have to worry about such technical details".

Market analysis showed that small companies commonly require support for the same core business processes within their web presence.  1&1 has integrated templates for appointments and contact requests, requests for tenders and brochures and product related queries - automatically generated from the choice of sector within the order process.  Other features include pre-installed maps and directions, product catalogues and picture galleries. 

Users can check the success of their website via the inclusive 1&1 WebStatistics tool.  Modules for search engine optimisation, implementation of RSS feeds, photo albums, YouTube video files and Flash animations are also included within the new product.  Web professionals are free to use the HTML code of 1&1 MyBusiness Site.

1&1 MyBusiness Site is priced at £9.99/month+VAT with no set-up fee. One inclusive .uk domain name and 10 e-mail accounts are included.  Companies can test the new product free during which they publish their fully functioning, customised website without risk. 

Since 2000, 1&1 Internet Ltd has been at the forefront of encouraging UK small businesses to adopt the Web.  As the world's largest web host, 1&1 is well placed to deliver a high quality service to its business customers.  The company currently holds over 8 million customer contracts worldwide and manages over 10 million domain names. 

For more information on 1&1 MyBusiness Site visit the website at www.1and1.co.uk




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Featured author
Dave Young Dave Young is a professional writer and founder of Young Copy, a leading promotional and technical writing services firm. He can be reached at http://www.youngcopy.com.